NEW GLASGOW — There are opportunities for local businesses to share in the growing export market being developed in Nova Scotia, Laurel Broten says.
The president and CEO of Nova Scotia Business Inc, (NSBI) was guest speaker at a luncheon Monday hosted at Summer Street by the Pictou County Chamber of Commerce.
Broten has been noted for transforming NSBI since she arrived in 2015 and welcomes how the organization has been viewed in that light.
“I think we have a refreshed approach,” she said.
Broten cited some of the success stories pertaining to local businesses and fielded questions concerning some of them during the luncheon while touching on some of the programs she said are available to businesses in Pictou County and throughout the province.
She also defined NSBI’s view of what constitutes exports.
“From our perspective at NSBI, as long as your products are going beyond the borders of Nova Scotia, that is an export,” she said.
She noted how local businesses MacGregor Industrial Group and Stright-MacKay are responding to needs in Nunavut in partnership with NSBI.
Broten responded to Warden Robert Parker’s question regarding the relationship NSBI has with regional enterprise networks (REN), like the one poised to be introduced in Pictou County.
“A well-functioning REN is a great partner for NSBI,” she said.
Broten addressed a concern shared by Wear Well Garments president and owner Stirling MacLean, who sees his company being shut out of bidding for a contract in Saskatchewan as an example of a greater need for free trade within provinces to disappear.
She said it’s up to governments, not agencies like NSB, to lead on that file.
Exports from Nova Scotia initiatives Broten discussed include NSBI’s small business and export growth programs, trade market intelligence, trade missions and export education sessions.
Speical guest Laurel Broten chats with Coun. Malcolm Houser of Pictou, left, and Chamber executive director Jack Kyte following Broten’s address at a luncheon hosted by the Pictou County Chamber of Commerce. (Goodwin photo)